the underlying force is greed.
Now the parents (in particular the father) are encouraging Jontay to leave college/MU sooner than he should.
Sterk/MU never would have made the deal with Porter if it had been known how little we would get in return. You could argue that the program is worse off because of the Porters:
http://tigerboard.com/boards/view.php?message=15622895