https://muarchives.missouri.edu/homecomdisp.html
The 1911 University of Missouri football game against the University of Kansas began an enduring Tiger tradition. Before that year, the MU versus KU game had always been played in Kansas City. The 1911 season, however, saw a change in conference regulations. All intercollegiate football games were required to be played on campus. Fearing that game attendance would be low, the new MU coach, C. L. Brewer, appealed with great success for the "Old Grads" to "Come Back Home" to boost attendance and help dedicate MU's new football field. MU fans responded, swelling the crowd at Rollins Field in Columbia to more than ten thousand. Once there, they demonstrated their support vocally, cheering the Tigers on to a hard-fought, 3-3 tie with KU.