What everyone forgets...
Posted on: July 13, 2024 at 11:41:23 CT
Tiger4Life36 MU
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I think most people online think this is a game of Risk and the conferences just shuffle some tokens around the board and decide to add a school. That's not the case.
The networks (ESPN and Fox) control the rights and the purse. They tell the conferences, based on extensive internal data, who they can add and for how much. I cannot find the article, but in their deal with ESPN, the SEC had a clause in place that there were Tier 1 schools that would get a pro-rata addition to fees if added. OU and TX were in this tier. The SEC added this clause after CBS refused to increase fees after Mizzou and TA&M were added.
With the B10, UCLA and USC were part of the new network negotiations so they got the full pro-rata share, but OU and UW were not, so they needed to get approval from Fox to increase their fees to add them. Fox agreed, but only for around $30m/year, not the full $60m+ that B10 schools are receiving. OU and UW get an extra $1m per year and then will be part of the next full round of negotiations in 6 years. It was the best OU and UW could get given the implosion of the PAC.
So online people can do and say whatever they want, but the networks control all the moves. And now, ESPN controls all ACC rights. Do you think they are really going to just let the most valuable ACC schools leave and go to the B10 (which is Fox)? If any ACC school negotiates to go anywhere, I expect it will be to a conference that has ESPN-controlled rights (like SEC or B12), but if it's SEC, the school needs to bring substantial value in football. And as of now, I don't see any the ACC schools bringing TX or OU-type value to the SEC.
Edited by Tiger4Life36 at 11:42:51 on 07/13/24