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Their clients are generally old

Posted on: June 20, 2023 at 16:12:02 CT
KC rules MU
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And old people drink less beer as they get even older. They wanted to appeal to a younger clientele, hence the inclusiveness campaign. They were not targeting the transvestite market. Unfortunately for them, younger people are into craft beer and Bud Light isn't all that much cheaper than craft beers are any more and it doesn't "taste better" than craft beers.

Edited by KC rules at 16:14:10 on 06/20/23
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meatiger--"It's just a slight market adjustment.All is well" - Tigrrrr! MU - 6/20 15:27:57
     He didn't recognize the trumptards cancel culture - JayHoaxH8r MU - 6/20 16:59:40
          “TRUMP!!!”(nm) - redngray MU - 6/20 17:27:13
     That early and presistent opinion of his - 4TigersinMichigan MU - 6/20 15:51:03
          Now Michelob sales are sliding. - Tigrrrr! MU - 6/20 16:11:26
          they have somehow managed to F up - meatiger MU - 6/20 15:58:28
               Just really a bad case of being so enamoured with your - 4TigersinMichigan MU - 6/20 16:01:22
                    It is not my "agenda" - meatiger MU - 6/20 16:04:47
                         Their clients are generally old - KC rules MU - 6/20 16:12:02
                              "they were not targeting the transvestite market" - Fire Marshall Bill MU - 6/20 16:20:31
                                   That wasn't the primary motive for the ad - KC rules MU - 6/20 16:28:37
                                        To the point they insulted their existing customers. (nm) - Tigrrrr! MU - 6/20 16:30:05
                                             I think they underestimated social media and - KC rules MU - 6/20 16:53:07
                                                  For one, you shrink your offerings - 4TigersinMichigan MU - 6/20 16:55:21
                                             correct - cnk ATL - 6/20 16:35:16
                                                  So it's OK to insult your existing long term customers - Tigrrrr! MU - 6/20 16:38:37
                                                       I didn't say any of that - cnk ATL - 6/20 16:41:35
                                                            There were some comments - meatiger MU - 6/20 16:43:08
                                                                 No dumb ass. The marketing director responsible for this - Tigrrrr! MU - 6/20 18:45:27
                                                       The insult was done long ago - meatiger MU - 6/20 16:41:16
                                                  lol - meatiger MU - 6/20 16:37:07
                                                       Hardly (nm) - Tigrrrr! MU - 6/20 16:39:13
                                                            It is amusing how his take has been totally wrong on this - 4TigersinMichigan MU - 6/20 16:48:40
                                                                 Yep. - Tigrrrr! MU - 6/20 19:58:57
                                                            you get insulted - meatiger MU - 6/20 16:41:56
                                                                 No dumb ass. - Tigrrrr! MU - 6/20 17:00:49
                                   all the big beer companies - meatiger MU - 6/20 16:28:19
                         I wasn't talking about you - 4TigersinMichigan MU - 6/20 16:08:31
                              before I comment - meatiger MU - 6/20 16:11:05
                                   The marketing lady was clearly attempting to look - 4TigersinMichigan MU - 6/20 16:22:00
                                   The trannies. Because they aren't so "fratty". - Tigrrrr! MU - 6/20 16:13:10
                                        that is not true - meatiger MU - 6/20 16:19:48
                                             So you send personalized beer cans to a dude whose entire - 4TigersinMichigan MU - 6/20 16:23:59
                                                  When you team up with a social media influencer, you - Tigrrrr! MU - 6/20 16:29:21
                                             that is not true - cnk ATL - 6/20 16:23:05
                                                  a million or so - meatiger MU - 6/20 16:27:34
                                                       a million individuals is not 'almost no one' - cnk ATL - 6/20 16:32:25
                                                            3.2 was called "near beer" back in the day. - Tigrrrr! MU - 6/20 16:34:09
                                                                 “near beer” has 0.5% ABV and can be legally consumed by - Spanky KU - 6/20 16:49:14
                                                                 maybe for you(nm) - cnk ATL - 6/20 16:35:45
     OMG...the bar rescue guy? - Mormad MU - 6/20 15:44:32
          actually Modelo in USA is not owned by InBev - meatiger MU - 6/20 15:56:37
          And combined Modelo and Bud light sales - tman MU - 6/20 15:51:00




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