That is only tv advertising
Posted on: July 11, 2019 at 15:54:17 CT
meatiger MU
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they all have apps in which they deliver content, which has its own advertising platform. Or they may sell their stories to others. Or through various subscription services.
Media consumption has completely changed, yet people continue to "evaluate it" based on the historic metric.
At the end of the day, it is about the revenue and costs of the systems, but since most medial has so many divisions, it is impossible to determine with any precision the relative performance of different specific networks.
The same is with sports. Despite loss in viewership on TV, most sports revenues are up, so they are clearly getting money from other sources, but most do not report those sources in detail....why would you?