http://www.stltoday.com/sports/columns/jeff-gordon/gordo-mizzou-s-martin-works-at-changing-culture/article_f24dfc3b-849d-5def-83ef-0f2a9761acaa.html
How long does it take to instill a culture?
“I think the culture is time,” he said. “I don’t know that you can instill a culture over the course of three or four months. I think that’s a program. You look up five years later, that’s the culture, whatever that is. I think anybody says they got a culture in place in a month, I’d like to meet that guy.
“The culture is what you implement as a program and hopefully stands the test of time.”