Would suggest another reason NCAA won't penalize KU
Posted on: January 19, 2020 at 13:10:37 CT
ScottsdaleTiger MU
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The NCAA's primary source of revenue is the NCAA Men's Basketball Tournament. It gets nothing from the CFP Playoff or football bowl games.
Some would suggest the advertisers on the NCAA Men's Basketball Tournament do not want "reputation" teams banned from the tournament because doing so might harm the ratings (i.e. they get less bang for their advertising dollars). KU falls into that category, so KU is home free as far as the NCAA is concerned.