Marketing is a moving target
Posted on: April 11, 2012 at 13:19:16 CT
Just because nike is going in a new direction doesn't mean that their old one was bad.
And you can assume that you understand how to sell Nike stuff better than them, but I'm guessing you don't.
The point is they are some of the best marketers in the history of the planet. To assume that they aren't doing all of this to their own benefit is insane.