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The Big12 lost Colorado, Nebraska, Missouri and a chunk
Posted on: February 29, 2012 at 13:43:41 CT
JimD MU
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of Texas. Whether you like it or not, the new metric for football TV revenue is eyeballs in the state they can sell the network to. The Big12 has lost a huge number of its viewers, and is replacing them with West Virginia and a school with a minor Texas following.
The next go 'round with TV contracts is going to be jarring to Big12 members. Oh sure, you'll get a little more, but you will be dwarfed by other conferences' new revenue streams.
Oh, and just remember, Texas doesn't care, because they've already locked in a competitive advantage of an extra 15 million a year with zero risk or extra expense, and they weren't hurting before either.
The next go 'round with TV contracts is going to be jarring to Big12 members. Oh sure, you'll get a little more, but you will be dwarfed by other conferences' new revenue streams.
Oh, and just remember, Texas doesn't care, because they've already locked in a competitive advantage of an extra 15 million a year with zero risk or extra expense, and they weren't hurting before either.
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The Big12 lost Colorado, Nebraska, Missouri and a chunk - JimD MU - 2/29 13:43:41